Mardel

Mardel is a specialty retailer that focuses on Christian books, Bibles, gifts, church supplies, and educational materials. The company was founded in Oklahoma City in 1981, starting as a single store with a mission to serve faith-based communities. Over the years, Mardel has grown steadily, and as of November 2025, operates 38 stores across seven states in the South and Midwest. Its footprint includes Texas, Oklahoma, Kansas, Missouri, Arkansas, Colorado, and Louisiana.

Mardel is part of Hobby Lobby Stores, Inc., which provides both financial support and operational expertise. This relationship has helped Mardel maintain a stable growth trajectory and expand its reach. In recent years, the company has focused on opening new stores in suburban and secondary markets, particularly where church and school networks are strong. Many locations are co-located with Hobby Lobby, creating a complementary retail environment that draws consistent foot traffic.

The brand has evolved over the past five years by broadening its product selection and entering new markets, while continuing to serve both individual shoppers and institutional buyers such as churches and schools. Mardel’s stores are typically large-format, offering a wide range of religious and educational resources not commonly found in mainstream retailers. The company’s reputation for reliability and its ability to anchor shopping centers make it a sought-after tenant for landlords and developers. Mardel’s headquarters remain in Oklahoma City, with its leadership team overseeing store operations and real estate strategy, often in close coordination with its parent company.