Bath & Body Works

Bath & Body Works is a prominent retailer specializing in personal care, fragrances, and home products, with a strong presence across North America. Founded in 1990 in New Albany, Ohio, the company quickly became a favorite destination for body care and home fragrance enthusiasts. The first store opened in August of the founding year, marking the beginning of a journey that has seen the brand grow into a household name.

As of November 2025, Bath & Body Works operates approximately 1,850 stores across the United States and Canada. This extensive network is complemented by over 430 international locations managed through franchise and licensing agreements, highlighting the company's expanding global footprint. A significant milestone in its history was the 2021 spin-off from L Brands, which allowed Bath & Body Works to become an independent, publicly traded entity on the New York Stock Exchange under the ticker BBWI. This move enabled the company to sharpen its focus on brand development and enhance its digital capabilities, with e-commerce now playing a critical role in its sales strategy.

In recent years, Bath & Body Works has been committed to growth through strategic store openings, remodels, and international partnerships. The company prioritizes high-traffic retail centers and lifestyle destinations, which aligns with its goal of maintaining a robust physical presence while also expanding its digital reach. This approach ensures that Bath & Body Works remains a key player in the retail sector, known for its ability to attract consistent foot traffic and adapt to changing market conditions.

For commercial real estate professionals, Bath & Body Works is an attractive tenant due to its scale, brand recognition, and adaptable store formats. Its presence can significantly enhance the appeal of shopping centers and malls, making it a valuable partner in the retail landscape.