LaVida Massage

LaVida Massage is an independent wellness brand that operates a network of franchised massage centers across the United States. The company was founded in 2007 in Brighton, Michigan, by a group of entrepreneurs who saw an opportunity to make professional massage therapy more accessible and affordable in a welcoming setting. Over the years, LaVida Massage has grown through a franchise model, reaching more than 50 locations by the mid-2010s and establishing a reputation for steady expansion in suburban and mid-sized communities.

As of November 2025, LaVida Massage has approximately 40 centers open in over a dozen states, with a strong presence in the Midwest and Southeast. The company’s footprint is concentrated in neighborhood shopping centers and retail corridors, where its centers offer a range of therapeutic services such as Swedish, deep tissue, sports, prenatal, and couples massage, along with skin care and wellness enhancements. The business operates on a membership structure, which encourages repeat visits and supports consistent occupancy.

In the past five years, LaVida Massage has continued to pursue franchise-driven growth, focusing on suburban and secondary markets where demand for wellness services is rising but competition remains limited. The company is actively seeking new franchisees and locations in the Midwest, Southeast, Texas, Arizona, and Florida, with expansion paced to maintain operational support and brand consistency. This approach allows LaVida Massage to adapt to changing retail environments and maintain credibility as a stable, service-oriented tenant. Its format is well-suited for inline retail spaces and neighborhood centers, offering landlords and brokers a reliable occupant that helps diversify tenant mixes with health and wellness concepts.