Pure Health Lounge

Pure Health Lounge is a locally owned café and juice bar that has served downtown New Haven since 2012. The business was started by a group of local entrepreneurs who wanted to create a modern spot for nutritious food and drinks in the heart of the city. Over the years, Pure Health Lounge has become a familiar destination for students, professionals, and residents seeking smoothies, cold-pressed juices, salads, and vegan-friendly meals. In response to customer demand, the menu expanded in 2015 to include gluten-free baked goods and specialty wellness shots, broadening its appeal to those with diverse dietary preferences.

As of November 2025, Pure Health Lounge continues to operate a single location at 99 Orange Street, maintaining a strong focus on the New Haven community. The company has not pursued additional locations or franchising, instead choosing to deepen its local presence through participation in wellness events and collaborations with nearby fitness studios. Its steady approach and established reputation make it a recognized operator in the area, consistently drawing health-conscious urban consumers. The brand’s commitment to quality and its proven ability to integrate with the local wellness scene position it as a reliable tenant for mixed-use and retail developments in vibrant city centers.