John’s Incredible Pizza Co.

John’s Incredible Pizza Company operates a chain of large-scale family entertainment centers and restaurants, offering an all-you-can-eat pizza buffet alongside themed dining rooms and a variety of indoor amusements. The company was founded in 1997 by John Parlet, who opened the first location in Victorville, California, with a vision to combine dining and entertainment in a single destination for families. Over the years, John’s Incredible Pizza has grown its presence primarily in California, with a footprint that now includes ten stores as of November 2025. The brand also operates a location in Beaverton, Oregon, and continues to focus on suburban markets in the Western United States, including California, Oregon, Nevada, and Arizona.

A significant milestone in the company’s history was the launch of flagship locations in Bakersfield and Roseville, which introduced new entertainment concepts and expanded the brand’s reach. In the last five years, John’s Incredible Pizza has evolved by adapting its entertainment offerings to local preferences and repurposing former big-box retail spaces, demonstrating flexibility in site selection and operations. The company’s stores are known for their expansive layouts, which accommodate arcade games, rides, and multiple themed dining areas, such as Cabin Fever, Toon Time, and Hall of Fame, each designed to enhance the guest experience.

Today, John’s Incredible Pizza is independently owned and maintains a steady, measured approach to expansion. The company is actively evaluating new locations in California and neighboring states, with a particular interest in large-format retail spaces that can be transformed into vibrant entertainment centers. John’s Incredible Pizza’s established track record, operational focus, and integrated entertainment and dining model make it a strong candidate for landlords and developers seeking experienced anchor tenants with broad family appeal. The brand is open to proposals from landlords and brokers and continues to adapt its concepts to meet changing consumer preferences in the family entertainment sector.