CH Carolina Herrera

CH Carolina Herrera is a distinguished lifestyle brand that extends the elegance of the renowned Carolina Herrera fashion house into the realm of accessible luxury. Established in 2008, this brand was conceived to bring the hallmark sophistication of Carolina Herrera to a wider audience, offering a range of ready-to-wear collections and accessories for men, women, and children. Owned by Puig, a Spanish multinational company known for its fashion and fragrance expertise, CH Carolina Herrera benefits from a robust backing that has facilitated its global expansion.

As of October 2025, CH Carolina Herrera boasts 129 standalone stores worldwide, strategically located in major urban centers across Europe, the Americas, the Middle East, and Asia. The brand’s global reach is further supported by over 280 points of sale in 104 countries, a testament to its strong international growth and strategic market positioning. Recent developments include the opening of a new boutique in Houston, Texas, highlighting the brand's commitment to high-traffic luxury shopping districts and its focus on flagship locations.

CH Carolina Herrera's stores emphasize Spanish craftsmanship and contemporary design, aligning with the brand’s dedication to quality and style. The company operates exclusively through company-owned stores, ensuring consistent brand representation and customer experience. Its versatile retail formats range from boutique shops in upscale districts to prominent shop-in-shop placements within leading department stores, making it a desirable tenant for premium retail developments.

Under the creative direction of Wes Gordon and the strategic leadership of Puig’s senior executives, CH Carolina Herrera continues to innovate and adapt to the competitive luxury retail landscape. The brand's ongoing expansion efforts, particularly in priority markets such as the United States, United Kingdom, France, China, United Arab Emirates, and Mexico, underscore its commitment to growth and its appeal as a credible and influential player in the global retail sector.