Del Sol

Del Sol is a specialty retail brand renowned for its unique color-changing apparel and accessories that transform in sunlight, a feature made possible by its proprietary technology. The company was founded in 1994 in Sandy, Utah, with a single store that quickly captured the imagination of tourists and families seeking fun and innovative products. Over the years, Del Sol expanded its footprint, focusing on high-traffic tourist destinations across North America, the Caribbean, and beyond. By 2010, Del Sol had achieved a significant milestone with over 100 stores worldwide, marking its presence in cruise ports, resort towns, and major vacation hubs.

As of November 2025, Del Sol operates around 70 stores in 28 countries. It maintains a strong presence in the Caribbean, Mexico, Hawaii, Alaska, and select U.S. markets. The company continues to focus on international tourist destinations, actively seeking locations that attract high volumes of visitors, such as resort areas and cruise ports. Del Sol has also formed strategic partnerships with cruise lines and travel operators to enhance its visibility and drive foot traffic.

Del Sol's retail formats are diverse, ranging from standalone stores to kiosks and in-store shops within larger resort properties. This flexibility in site selection and expansion allows the brand to adapt to various retail environments. For commercial real estate professionals, Del Sol's established scale, proven retail concepts, and global footprint make it a reliable tenant for high-visibility locations, particularly those catering to transient and leisure-driven audiences. The company continues to evolve by innovating its product lines and enhancing store experiences, solidifying its position as a leader in the niche of interactive, family-friendly retail.