Supermarket & Grocery

Dollar General

19,000 Locations
Goodlettsville, TN, United States
Founded 1939
194,200 Employees

About Dollar General

Company overview and description

Dollar General Corporation stands as one of the leading discount retailers in the United States, with a significant presence in the retail landscape. As of November 2025, the company operates over 19,000 stores across 46 states, making it a familiar name in many American communities. The company, headquartered in Goodlettsville, Tennessee, has a rich history that dates back to 1939. It was founded by J.L. Turner and his son, Cal Turner Sr., as J.L. Turner & Son Wholesale Dry Goods in Scottsville, Kentucky. The first Dollar General store opened in 1955, introducing a unique fixed $1 price point that quickly appealed to rural and small-town shoppers.

Over the decades, Dollar General has evolved from its family-run beginnings into a major publicly traded entity. The company went public in 1968, and by the early 2000s, leadership had transitioned from the Turner family to a professional management team. A significant milestone in its history was its acquisition by a private equity consortium in 2007, followed by a return to the public markets in 2009.

Today, Dollar General is focused on providing everyday essentials at low prices, catering particularly to communities that often lack access to larger retail options. Its product range includes consumables, groceries, health and beauty products, household goods, apparel, and seasonal items. The company has also expanded its offerings with private-label brands and has introduced the Dollar General Market concept in select stores to address grocery needs in certain areas.

The company employs approximately 194,200 people and reported an annual revenue of $37.7 billion for the fiscal year 2023. Dollar General's growth strategy is notably aggressive, with the opening of hundreds of new stores each year. The company is investing heavily in supply chain improvements and digital infrastructure to support this expansion. Its real estate strategy is focused on penetrating new markets, especially in the Midwest, South, and emerging suburban and rural areas, where there is often a lack of affordable retail options.

For commercial real estate professionals, Dollar General's extensive scale, consistent growth, and adaptable store formats make it a reliable anchor tenant across various retail developments. The company operates independently, with Todd Vasos having served as CEO since 2015. Dollar General is publicly traded on the New York Stock Exchange under the ticker DG, continuing its legacy of affordability, operational efficiency, and community engagement from its headquarters in Goodlettsville.

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Corporate Address

Headquarters Location 100 Mission Ridge
Goodlettsville, TN 37072
United States
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0
Locations
0
Employees
1939
Founded
$37.7 billion (FY2023)
Annual Revenue

Business Type

Supermarket & Grocery

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