Dutch Bros. Coffee

Dutch Bros. Coffee, founded in 1992 by brothers Dane and Travis Boersma in Grants Pass, Oregon, has grown into a well-known drive-thru coffee chain in the United States. The company started as a single pushcart, leveraging the Boersma brothers' dairy industry background to create a unique coffee experience. This humble beginning laid the foundation for a brand that prioritizes high-quality, handcrafted beverages and exceptional customer service.

As of October 2023, Dutch Bros. has expanded to over 700 locations, primarily in the Western and Southern regions of the U.S. This growth is a testament to the company's vibrant culture and community involvement, which have been key drivers of its popularity and rapid expansion. The brand's distinctive drive-thru service model, featuring compact locations of about 950 square feet, allows it to efficiently serve a high volume of customers while maintaining a consistent brand experience.

In the past five years, Dutch Bros. has significantly increased its presence, particularly in states like Texas, Florida, and Georgia. The company plans to open 1,000 new locations by 2029, focusing on high-traffic suburban and urban areas. This expansion strategy is supported by recent leadership changes in real estate and development, which have accelerated the company's growth efforts.

Dutch Bros. is also exploring new markets and enhancing its menu to include food items, broadening its appeal to a wider customer base. The company's focus on drive-thru locations with dual lanes ensures efficient service and high visibility, making it an attractive tenant for landlords and developers looking for dynamic and customer-focused retail partners.

From its origins as a small pushcart to its current status as a national coffee chain, Dutch Bros. Coffee exemplifies adaptability and commitment to growth. Its continued expansion and focus on community engagement position it as a leader in the quick-service coffee industry.