East Coast Wings & Grill

East Coast Wings & Grill is a family-oriented restaurant franchise that has carved out a niche by specializing in Buffalo-style chicken wings and classic American grill dishes. Established in 1995 by Sam Ballas in Winston-Salem, North Carolina, the brand started with a single location and has grown steadily across the Southeast. Known for its wide array of wing flavors and a casual, inviting atmosphere, the restaurant has become a favorite in its communities.

In the early 2010s, East Coast Wings & Grill adopted a franchise model, which accelerated its expansion into new markets. This move brought the brand recognition from Entrepreneur and Franchise Business Review for its strong franchisee satisfaction and operational excellence. As of November 2025, the company operates 36 locations spread across North Carolina, South Carolina, Tennessee, Virginia, and Pennsylvania. The brand has successfully established itself in both suburban and mid-sized urban markets, continually expanding its footprint.

The menu at East Coast Wings & Grill offers more than 50 wing flavors, alongside burgers, flatbreads, and a variety of appetizers, all served in a sports-friendly environment that caters to families. Recent innovations, such as the 'Embark on Flavor' lineup, showcase the brand’s dedication to meeting evolving guest preferences and enhancing franchisee success through strategic, data-driven initiatives.

With a focus on growth in the Southeast and Mid-Atlantic regions, East Coast Wings & Grill is actively seeking new franchise partners. Its adaptable store formats and consistent support for franchisees make it a reliable and appealing option for landlords and developers interested in a community-focused restaurant concept.