Edible Arrangements

Edible Arrangements, a prominent name in the gifting industry, specializes in creating fresh fruit arrangements and gourmet chocolate-dipped fruit. Founded in 1999 by Tariq Farid, the company is headquartered in Wallingford, Connecticut. Farid's vision was to offer a healthier alternative to traditional gifts, which led to the establishment of Edible Arrangements. The company began franchising in 2001, a move that significantly accelerated its growth. By 2009, Edible Arrangements had expanded internationally, marking a pivotal milestone in its journey.

As of October 2023, Edible Arrangements boasts over 1,000 locations worldwide, with a strong presence in North America, the Middle East, and Asia. This extensive network highlights the brand's successful expansion strategy, which focuses on both suburban and urban markets. The company plans to open 80 to 100 new franchise locations in the U.S. over the next 18 months, targeting high visibility areas that offer easy access for deliveries.

In recent years, Edible Arrangements has embraced innovation by introducing smaller, more efficient store formats designed to enhance the customer experience and operational efficiency. These new prototypes cater to both urban and suburban areas, reflecting the company's adaptability to changing market trends. Leadership changes, such as the appointment of Matthew Walls as President and Chief Stores Officer, have further propelled the company's strategic growth.

Edible Arrangements' evolution from a single store to a global franchise powerhouse underscores its commitment to innovation and strategic foresight. This adaptability and focus on real estate development make it a compelling tenant for commercial real estate professionals seeking dynamic and growth-oriented brands.