Fiesta Mart
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About Fiesta Mart
Fiesta Mart is a regional grocery chain based in Houston, Texas, recognized for its focus on serving multicultural communities with a wide assortment of international foods and fresh products. The company was founded in 1972 by Donald Bonham and O.C. Mendenhall, who saw an opportunity to create a grocery store that reflected Houston’s diverse population. By the early 1980s, Fiesta Mart had become a fixture in the local retail scene, known for its open market layout and broad selection of products that catered to the city’s international residents.
Over the past five years, Fiesta Mart has continued to evolve, expanding its reach beyond Houston into the Dallas-Fort Worth and Austin metropolitan areas. As of November 2025, the company operates 60 stores across these major Texas markets. This growth has been supported by its parent company, Chedraui USA, which acquired Fiesta Mart in 2018 and brought additional resources and operational expertise to the brand. Rather than franchising, Fiesta Mart maintains full ownership of its locations, allowing for consistent execution and brand standards.
Fiesta Mart’s approach centers on large-format grocery stores in densely populated urban neighborhoods, with ongoing evaluation of new sites and strategic acquisitions. The company’s expansion posture is evident in its active search for new locations in high-density, multicultural areas, particularly in Houston, Dallas-Fort Worth, and Austin. Its established reputation, significant store count, and continued investment in new markets make Fiesta Mart a prominent and credible tenant for retail real estate owners and developers across Texas.
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