Toys & Games

Five and Dime General Stores

Santa Fe, NM, USA
Founded 2001

About Five and Dime General Stores

Company overview and description

Five and Dime General Stores operates three locations as of November 2025, each situated in the heart of a historic downtown: Santa Fe, New Mexico; San Antonio, Texas; and Savannah, Georgia. The company was founded in 2001 with the goal of reviving the classic American five-and-dime experience, drawing inspiration from the original variety stores that once lined Main Streets across the country. Its first store opened on Santa Fe’s downtown plaza, quickly becoming a fixture for both tourists and locals.

Over the past five years, Five and Dime General Stores has maintained a selective approach to growth, choosing to expand only into high-traffic tourist destinations that align with its focus on historic and entertainment districts. While the company has not announced any new locations or active expansion plans as of November 2025, it continues to evaluate opportunities on a case-by-case basis.

Each store offers a mix of nostalgic and contemporary merchandise, including retro candy, classic toys, regional souvenirs, apparel, and practical travel items. Store interiors are designed to evoke a sense of nostalgia, blending vintage signage and fixtures with modern retail displays. This approach appeals to a broad range of shoppers, from families and school groups to international visitors.

Five and Dime General Stores remains independently owned and operated, with no parent company or franchise program. The company’s leadership, under President David L. Jacoby, emphasizes hands-on management and local hiring to ensure each location reflects the character of its community. Its established presence in prominent pedestrian corridors and its adaptable store format make Five and Dime General Stores a credible and reliable operator for landlords, brokers, and developers seeking experienced specialty retailers in vibrant, high-visibility settings.

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Corporate Address

Headquarters Location 58 E San Francisco St
Santa Fe, NM 87501
USA
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Key Metrics

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2001
Founded

Business Type

Toys & Games

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