Freddy’s Frozen Custard & Steakhouse
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About Freddy’s Frozen Custard & Steakhouse
Freddy’s Frozen Custard & Steakburgers is a fast-casual restaurant chain known for its cooked-to-order steakburgers, Vienna Beef hot dogs, and freshly churned frozen custard. The company began in Wichita, Kansas in 2002, founded by Scott Redler and brothers Bill and Randy Simon. The brand was inspired by their father, Freddy Simon, whose values and hospitality shaped the restaurant’s welcoming atmosphere. Freddy’s quickly built a reputation for its retro-style dining experience and commitment to quality, expanding steadily beyond its Kansas origins.
A pivotal moment in Freddy’s growth came in 2021, when the company attracted significant investment from private equity, which accelerated its expansion and strengthened its operations. As of September 2025, Freddy’s operates more than 550 locations across over 36 states, with a strong presence in the Midwest, South, and Southwest. The chain’s footprint continues to widen, with new restaurants opening in both traditional freestanding buildings and non-traditional settings like airports and college campuses.
Freddy’s growth is fueled by a robust franchise program, with most locations run by franchisees. The company’s strategy focuses on entering new markets and deepening its reach in existing regions, supported by flexible store formats that suit a variety of retail environments. In September 2025, Freddy’s was acquired by Rhône Group, a global private equity firm, signaling ongoing investment in the brand’s expansion and operational capabilities.
The company’s headquarters remain in Wichita, where national operations, franchise support, and real estate development are managed. Freddy’s is recognized for its consistent customer experience and ability to adapt to changing consumer preferences. Its scale, proven franchise model, and diverse store formats position Freddy’s as an attractive restaurant tenant for property owners and developers seeking a stable, growth-oriented partner.
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