Glamour Shots

Glamour Shots is a photography studio brand known for its contemporary portrait services, makeovers, and themed photo sessions for individuals and families. The company began in Dallas, Texas, in 1988 and quickly rose to national prominence during the 1990s. At its peak, Glamour Shots operated more than 300 studios across the United States and abroad, becoming a household name for its distinctive blend of professional makeup, hairstyling, and fashion-forward photography. The brand’s early success was driven by its full-service approach, offering clients a transformative experience that combined beauty services with creative, memorable portraits.

As of November 2025, Glamour Shots maintains a much smaller footprint, operating just seven locations concentrated in Texas and Oklahoma. Over the past five years, the company has consolidated its operations, moving away from mall-based studios and focusing on appointment-only boutique spaces. This shift reflects broader trends in consumer photography and retail, as well as the decline of traditional mall traffic. Rather than pursuing new store openings or market expansion, Glamour Shots has concentrated on sustaining its legacy brand and adapting to changing consumer preferences. The company continues to serve a loyal clientele interested in milestone portraits, family sessions, and themed experiences, drawing on its reputation for personalized service and nostalgia.

Glamour Shots remains independently owned, with its headquarters in Oklahoma City. The company oversees its remaining studios and franchise operations from this location, with a workforce that is a fraction of its former size. Despite its reduced scale, Glamour Shots has maintained an active presence on social media platforms, engaging both new and returning customers. The brand’s adaptability, enduring recognition, and flexible studio formats have allowed it to remain relevant in select markets, particularly as experiential retail and appointment-driven models gain traction. For landlords, brokers, and developers, Glamour Shots represents a legacy tenant with a specialized service offering and a proven ability to evolve alongside shifting retail landscapes.