GoodYear

The Goodyear Tire & Rubber Company was founded in 1898 by Frank Seiberling in Akron, Ohio, and named after Charles Goodyear, the inventor of vulcanized rubber. That innovation made modern tire manufacturing possible and set the stage for what would become one of the world's largest tire producers. Over more than a century, Goodyear evolved from a regional operation into a global manufacturer supplying tires for automobiles, commercial trucks, motorcycles, aircraft, and heavy machinery.

The company's reputation for performance and durability was reinforced by a major milestone: becoming the exclusive tire supplier for NASCAR. That partnership became a defining credential in the racing and performance space. Equally iconic is the Goodyear Blimp, which first took flight in 1925 and has since become a fixture at major sporting events, serving as one of the most recognizable brand symbols in American business.

As of November 2025, Goodyear operates more than 1,000 company-owned retail and service locations across North America, with manufacturing and distribution operations spanning over 20 countries. The company's headquarters remain in Akron, Ohio, where it continues to invest in research and development focused on sustainable materials and advanced tire technologies.

Goodyear's current expansion strategy centers on growing its retail footprint in high-growth urban and suburban markets across the United States, Canada, and Mexico. The company is modernizing existing locations, opening new stores in strategic trade areas, and rolling out new store formats designed to meet evolving consumer preferences. A significant part of this effort involves investing in digital platforms to enhance the customer experience and streamline service delivery. The company has also pursued partnerships with automotive service providers to extend its reach and capabilities.

For landlords, brokers, and developers, Goodyear represents a stable, nationally recognized tenant with proven operational scale and diverse retail formats. The company's brand strength, multi-format approach ranging from full-service tire and auto centers to specialty outlets, and active expansion posture make it a credible anchor or inline tenant in both urban and suburban markets across North America.