Grand Lux Cafe

Grand Lux Cafe is a full-service restaurant concept that specializes in globally inspired cuisine and an upscale casual dining atmosphere. The brand was established in 1999 by David Overton, CEO of The Cheesecake Factory Incorporated, with its inaugural location opening at The Venetian Resort in Las Vegas. This first restaurant set the tone for the brand’s signature style, drawing on the tradition of grand European cafes and offering a diverse menu that features American, Asian, European, and Latin dishes.

Since its founding, Grand Lux Cafe has expanded into select major markets, often serving as a prominent anchor in high-profile retail centers and lifestyle destinations. Over the past five years, the brand’s approach has shifted from expansion to a focus on optimizing its existing locations. As of November 2025, Grand Lux Cafe operates 11 restaurants across the United States, with its footprint concentrated in California, Texas, Florida, Nevada, and Illinois. The company has maintained a stable store count since 2022, and there are no announced plans for new openings.

All Grand Lux Cafe locations are company-owned and operated, with real estate decisions managed through The Cheesecake Factory corporate office. The brand continues to attract a broad clientele, known for its spacious interiors, ornate design, and extensive menu that accommodates group dining, special occasions, and business gatherings. Its steady presence in top-tier retail corridors and commitment to high-touch service reinforce Grand Lux Cafe’s reputation as a reliable anchor tenant with strong brand recognition and a large-format footprint. The company’s stable expansion posture and active engagement through social media further support its credibility and visibility in the market.