Haagen-Dazs Shoppes
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About Haagen-Dazs Shoppes
Häagen-Dazs Shoppes operates the retail storefronts for the globally recognized Häagen-Dazs ice cream brand, which has built its reputation on premium ice cream and frozen desserts. The company’s story began in 1960, when founders Reuben and Rose Mattus set out in the Bronx, New York, to create high-quality, all-natural ice cream. A key milestone followed in 1976 with the opening of the first Häagen-Dazs retail shop in Brooklyn, marking the brand’s move from grocery aisles into dedicated dessert spaces.
Over the decades, Häagen-Dazs Shoppes have become a familiar presence in malls, travel hubs, and busy urban areas, offering a focused menu of ice cream, sorbet, frozen yogurt, and specialty desserts. As of November 2025, the brand has grown to over 900 locations worldwide, with a strong footprint in North America, Asia, and the Middle East. The company’s growth has included several changes in ownership, most recently coming under Froneri—a global ice cream leader formed by Nestlé and PAI Partners—in 2019.
In the past five years, Häagen-Dazs Shoppes has accelerated its international expansion, targeting high-traffic retail, travel, and tourist destinations. The brand has entered new markets in Asia and the Middle East and continues to open stores in select North American cities. Recent growth includes new locations in airports, shopping centers, and urban corridors, reflecting a strategy that prioritizes visibility and premium positioning. The company adapts its formats to suit a variety of real estate environments, from traditional inline stores to kiosks and airport outlets, making it a flexible and credible tenant for diverse retail settings.
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