It’s A Grind

It’s A Grind Coffee House began in Long Beach, California in 1994, founded by Marty and Louise Cox with the idea of creating a neighborhood spot for high-quality coffee and a welcoming atmosphere. Over the years, the brand grew through franchising and reached more than 100 locations at its peak, serving communities across California, Texas, and several other states. A notable milestone in the company’s history came in 2008, when Retail Food Group, an international food and beverage operator, acquired It’s A Grind to strengthen its position in the U.S. specialty coffee market.

As of November 2025, It’s A Grind operates approximately 15 stores, with most locations concentrated in Southern California. The company’s footprint has contracted over the past decade, and its current strategy centers on supporting existing franchisees and maintaining legacy stores rather than pursuing new market expansion. This approach reflects a shift from rapid growth to a focus on stability and long-term franchise relationships.

It’s A Grind stores are known for their comfortable seating, local artwork, and a community-oriented atmosphere, offering a distinct alternative to larger chain competitors. The brand’s legacy in franchising and its adaptability through market changes have established its credibility in both suburban and urban retail settings. Today, It’s A Grind represents a reliable coffeehouse concept with flexible formats that can fit a variety of retail environments, managed under the guidance of Retail Food Group USA. Franchise and real estate inquiries are handled by RFG USA, ensuring continuity and support for current operators.