Mama Deluca’s Pizza

Mama DeLuca’s Pizza is a quick-service pizza brand owned by Subway IP LLC, first introduced in 2004 as a way to broaden the Subway franchise portfolio and offer franchisees a new menu segment. The concept began as an extension of Subway’s core business, aiming to capture additional meal occasions and provide more variety for customers. Over the years, Mama DeLuca’s Pizza has evolved by focusing on non-traditional and co-branded locations, particularly within travel centers, convenience stores, and high-traffic retail environments.

A notable milestone for the brand has been its steady expansion through Subway’s established franchise network, allowing for rapid growth and flexible site formats. As of November 2025, Mama DeLuca’s Pizza operates 110 locations throughout the United States, with a footprint that is especially strong in travel corridors and regions where transient populations drive demand. Most stores are integrated into existing Subway units or placed in venues that benefit from modular buildouts and streamlined operations, making the brand adaptable to a variety of property types.

In the past five years, Mama DeLuca’s Pizza has accelerated its growth by targeting priority markets in the Midwest, Southeast, and Southwest, as well as urban convenience clusters and travel-oriented sites. The brand’s approach emphasizes flexibility in site selection and format, leveraging Subway’s operational expertise and corporate infrastructure for real estate and franchise management. For landlords, brokers, and developers, Mama DeLuca’s Pizza stands out as a scalable, proven concept with a credible backing, suited for properties seeking reliable tenants in retail and travel-focused environments.