Namco / BranchBrook Co.

Namco / Branch Brook Co. is a specialty retailer focused on swimming pools, pool supplies, and backyard leisure products, serving communities across the Northeastern United States. The company traces its roots to 1962, when it opened its first pool supply store. Over the decades, Namco grew steadily, evolving from a single location into a regional chain. A pivotal moment came in 2018, when Namco acquired Branch Brook Co., a respected pool retailer based in New Jersey. This move strengthened Namco’s presence in the Northeast and expanded its reach into new markets, with both brands continuing to operate in select areas.

As of November 2025, Namco / Branch Brook Co. operates 37 stores throughout Connecticut, Massachusetts, New York, New Jersey, Pennsylvania, and Rhode Island. The company’s stores are typically found in suburban shopping centers and power centers, often featuring spacious showrooms that display pools, patio furniture, and seasonal outdoor living products. In recent years, Namco has focused on measured expansion, opening new stores and relocating existing ones to larger, more visible sites. The company targets suburban trade areas with strong household growth and limited specialty pool retail competition, prioritizing infill opportunities and select new markets in its core states.

Namco / Branch Brook Co. remains privately held and does not franchise its locations. Its approach centers on maintaining a broad selection of in-stock merchandise and knowledgeable staff, appealing to both residential and commercial customers. The brand’s consistent growth, established reputation, and ability to generate steady foot traffic make it a reliable anchor for shopping centers and a valued tenant for property owners seeking to diversify their retail mix.