Rack Room Shoes

Rack Room Shoes is a footwear retailer that has been selling affordable shoes to American families since 1920, when it opened its first store in Salisbury, North Carolina. Over the past century, the company evolved from a single location into a national chain with meaningful scale and geographic reach. In 1984, Rack Room Shoes became part of The Deichmann Group, a German-based footwear company and Europe's largest in its category, a relationship that continues to shape the business today.

As of November 2025, Rack Room Shoes operates more than 500 stores across 36 states, with the heaviest concentration in the Southeast, Southwest, and Midwest. The chain also operates Off Broadway Shoe Warehouse, a complementary banner under the same corporate umbrella. Store layouts emphasize open, accessible designs that display a broad mix of branded and private-label footwear at value-oriented price points, appealing to families shopping for men's, women's, and children's shoes.

Over the past five years, Rack Room Shoes has maintained a steady expansion posture, targeting high-growth suburban and secondary markets rather than pursuing aggressive urban repositioning. The company actively pursues new leases and relocations in power centers, regional malls, and lifestyle centers, relying on its parent company's real estate expertise and site selection capabilities to identify opportunities. This disciplined approach has kept the pipeline consistent without overextending into untested formats or geographies.

The company supports its physical footprint with an omnichannel strategy that integrates e-commerce with store operations, allowing customers to shop across channels while maintaining local fulfillment capabilities. Rack Room Shoes also engages in community initiatives, including charitable partnerships like Shoes for a Cure, which reinforces brand presence in local markets. Headquarters remain in Charlotte, North Carolina, where the executive and real estate teams manage site selection and market development. With approximately 5,000 employees and estimated annual revenues exceeding one billion dollars, the company represents a stable, well-capitalized tenant with demonstrated staying power and the financial backing of a global parent company.