Remax

RE/MAX is a global real estate franchise company that operates two primary brands: RE/MAX, focused on real estate brokerages, and Motto Mortgage, which specializes in mortgage brokerage services across the United States. Founded in 1973 by Dave and Gail Liniger in Denver, Colorado, RE/MAX was built on the idea of giving agents and franchise owners significant independence, a model that set it apart from traditional real estate firms and helped fuel its rapid growth.

As of November 2025, RE/MAX has nearly 9,000 offices in more than 110 countries and territories, with over 145,000 agents worldwide. The company’s network is made up entirely of independently owned and operated franchises, allowing local brokers to leverage the brand’s international reach while maintaining control over their own businesses. RE/MAX Holdings, Inc. is publicly traded on the New York Stock Exchange under the ticker RMAX.

In recent years, RE/MAX has continued to expand its footprint through strategic market entries and franchise development. A notable milestone came in October 2025, when the company established RE/MAX Morocco as a new master franchise in Casablanca. This move marked RE/MAX’s entry into North Africa, a region identified for its strong growth potential, especially with major international events like the upcoming 2026 Africa Cup of Nations and the 2030 FIFA World Cup expected to drive investment and attract foreign buyers. Morocco’s status as a top tourist destination is also drawing interest from investors in second homes and rental properties.

Motto Mortgage, launched in 2016, has grown steadily and now operates over 210 offices in more than 40 states. This subsidiary extends the company’s reach in the U.S. mortgage brokerage sector, offering franchise opportunities to independent business owners.

Over the past five years, RE/MAX has demonstrated a consistent growth posture, entering new markets and strengthening its global network. The company’s approach centers on franchising, which supports a variety of office formats and allows for flexible adaptation to local market conditions. RE/MAX’s scale, credibility, and international presence make it a significant player in commercial real estate, with a proven record of supporting both residential and mortgage brokerage expansion.

RE/MAX also maintains a strong reputation for community involvement, with agents and franchisees regularly supporting charitable organizations such as Children’s Miracle Network Hospitals. This commitment to local engagement further enhances the brand’s standing in markets around the world.