The New York Butcher Shoppe

The New York Butcher Shoppe operates a gourmet butcher shop and wine bar concept that merges traditional butchery with contemporary retail and dining. The company specializes in premium meat products, including Certified Angus Beef at High Choice and Prime grades, Heritage Breed Pork, and natural, pasture-raised poultry with no hormones or antibiotics. All sausages are made in-house, and each location features rotating selections of fresh seafood, including house-made crab cakes. The business model centers on personal service and high-quality sourcing, positioning the brand as a destination for customers seeking premium proteins and a curated shopping experience.

As of December 2025, The New York Butcher Shoppe operates three locations across the Southeast: Bluffton, South Carolina; Greenville, South Carolina on Woodruff Road; and Cary, North Carolina. Each location functions as both a retail butcher counter and wine bar, creating a hybrid format that distinguishes the concept from traditional grocery store meat departments. The company sources from family farmers and ranchers, emphasizing supply chain transparency and product quality as core brand pillars.

The regional expansion strategy targets affluent suburban markets in the Carolinas and Southeast. Store locations are positioned in established commercial areas with strong demographic profiles, reflecting deliberate site selection focused on high-income households and lifestyle-oriented consumers. The wine bar component adds a hospitality dimension that extends customer dwell time and supports higher transaction values compared to traditional butcher shops.

Over the past five years, the company has built a multi-state footprint through consistent store format rollout, moving from a single location to three confirmed sites across two states. This trajectory demonstrates an active growth posture within secondary and tertiary markets outside major metropolitan areas. The specialty retail format combines premium pricing and high-margin products with experiential retail components, creating operational complexity alongside revenue diversification and customer loyalty mechanisms. The integration of food service with retail appeals to affluent demographics with disposable income and food-focused lifestyle values, supporting premium rent structures and longer lease terms typical of destination retail concepts.