V’s Barbershop

V's Barbershop is a men’s grooming brand that brings a classic barbershop experience to modern retail settings, offering haircuts, straight-razor shaves, and related services for men and boys in a nostalgic, service-focused environment.[2] Shops typically feature traditional barber chairs, sports on television, and an atmosphere designed for repeat visits rather than quick in-and-out transactions.[2]

The company began in 1999 with a single shop and has grown over the years into a multi-market system recognized alongside larger multi-unit salon and barber concepts.[2] One notable milestone is its expansion from that original barbershop to a network that now spans numerous states, placing the brand on the radar of national industry groups and conferences focused on multi-unit growth.[2] This shift from a local concept to a scaled platform has helped establish V’s Barbershop as a recognized name within the premium men’s grooming segment.[2]

As of November 2025, third-party sources indicate that V’s Barbershop operates about 60 locations across the United States, with growth occurring through a mix of corporate and franchised shops.[2] While an exact, constantly updated count is not widely published, the system’s presence in multiple markets reflects a steady, ongoing expansion rather than a mature or shrinking network.[2] The brand continues to be visible in multi-unit salon and barber industry circles that emphasize operations, technology, and growth, suggesting a focus on refining the model while adding new units where the market supports a premium men’s grooming offer.[2]

Over roughly the last five years, V’s has evolved from a regional cluster of locations into a broader footprint that includes a range of neighborhood and community retail settings, lifestyle centers, and mixed-use projects.[2] This period has been marked less by headline-grabbing acquisitions and more by quiet, steady growth and participation in industry forums that cater to multi-unit operators.[2] The brand’s emphasis on a higher-touch service experience has remained consistent even as it has expanded into new trade areas and formats.[2]

For landlords, brokers, and developers, V’s Barbershop functions as a small-format, service-based tenant that helps anchor repeat traffic and supports the everyday-use mix in centers and street retail.[2] Shops fit naturally into grocery-anchored properties, higher-income neighborhood centers, and urban mixed-use projects where customers live or work nearby and return every few weeks.[2] Because the concept is less dependent on specific co-tenants than restaurants or large boxes, it can provide stable, appointment-driven visits while still benefiting from proximity to complementary services and daily-needs retailers.[2]