Workout Anytime

Workout Anytime is a 24/7 neighborhood gym brand that focuses on convenient access, straightforward memberships, and the core strength and cardio equipment most everyday users expect. The chain appeals to people who want a clean, reliable place to work out at any hour, without paying for pools, racquet sports, or spa-style amenities. Most locations are open around the clock and are designed so members can get in, exercise, and get on with their day.

The company was founded in 1999 by fitness operators John Quattrocchi and Steve Strickland. After running multi-unit health clubs, they saw room in the market for a smaller, more efficient gym model that could be built and operated at a lower cost while still serving serious everyday users. Early growth took place in and around Atlanta, then gradually expanded through a mix of company-owned and franchised locations. A notable milestone came when the system crossed the 100-unit mark and moved beyond its Southeast base into nearby states such as Tennessee, the Carolinas, and Kentucky, supported by consistent club design and centralized marketing.

As of October 2024, Workout Anytime operates and franchises about 190 locations across multiple states, including Georgia, Tennessee, Alabama, the Carolinas, Kentucky, Ohio, Texas, and Colorado, with additional clubs in the pipeline. Most gyms occupy single-story inline or end-cap space in grocery-anchored, neighborhood, and community centers. The footprint is large enough to support full lines of strength machines, free weights, functional training areas, and rows of cardio equipment, while keeping non-revenue amenities limited. This approach allows the brand to work efficiently in second-generation retail and fitness space, including former soft-goods and small-box formats.

Over roughly the last five years, Workout Anytime has continued to expand primarily through franchising, with a focus on suburban and exurban trade areas in the Southeast, the Mid-Atlantic, the Midwest, and select Western markets. The brand has leaned into its smaller format, lean staffing model, and 24/7 operating structure, which together help it succeed in markets with steady but not explosive household growth, particularly where larger low-cost gym chains have limited presence. Development efforts highlight both new franchisees and multi-unit operators, often backfilling second-generation fitness and retail boxes and clustering new clubs near existing ones to build local brand awareness.

For landlords, brokers, and developers, Workout Anytime brings a fitness tenant that can activate mid-size boxes without extensive capital for high-end buildouts, and that draws consistent early-morning, evening, and overnight visits that complement daytime retail traffic. The combination of an efficient footprint, franchised growth posture, and a 24-hour operating model positions the brand as a practical, repeatable user of neighborhood and community center space in markets where residents value access and affordability over full-service club amenities.